
David Castle
Bringing businesses into Digital Marketing online and off.
Joined December 2022
About
Bringing businesses into Digital Marketing online and off.


Did you know that using content as part of your sales process typically improves close rates between 6-20%?
(see ref in comments)
That means if you talk to 100 qualified leads that you could get 12 more closes on average!!
Ummm, yes please.
Anything that gives me that kind of lift is going on my "have to figure this out" list.
So here is the layout of how to get started:
1. List the top 5 questions people have when they get on the phone with you....
(see ref in comments)
That means if you talk to 100 qualified leads that you could get 12 more closes on average!!
Ummm, yes please.
Anything that gives me that kind of lift is going on my "have to figure this out" list.
So here is the layout of how to get started:
1. List the top 5 questions people have when they get on the phone with you....

David Castle
Hi Jake, I like your post here. Thinking about it I might add a link to a playlist in YT where I cover similar topics that might be of use to the contact, like an intro of you and your company and how you solved an issue for someone in a related field to that person you'll be talking to.
Continue reading this thread

Our content manager discovered today that up to 30 pages of content she has created in our Learning Center has not been indexed by Google yet. In Search Console, it shows up as: “Discovered – currently not indexed”.
I've searched and can't find anything that fits our particular situation. This article has 7 solutions to fix this error, but none stand out as issues we have.
Has anyone encountered this before? If so, how did you fix it?
For...
I've searched and can't find anything that fits our particular situation. This article has 7 solutions to fix this error, but none stand out as issues we have.
Has anyone encountered this before? If so, how did you fix it?
For...

One other fast option is to pull the pages into the site map and go to G Analytics and have them recrawl the website.


Earlier this week I was curious to know where some of you were going to work next year.
It ran on the long side so I broke it in half to give you some time to read, digest, and knock out the reflection exercise at the end.
If you missed it, it would be worth your time to give that a quick glance or two, and definitely do the reflection exercise.
If you're back, let's dive into the five steps you can take to leave a world-class They Ask, You...
It ran on the long side so I broke it in half to give you some time to read, digest, and knock out the reflection exercise at the end.
If you missed it, it would be worth your time to give that a quick glance or two, and definitely do the reflection exercise.
If you're back, let's dive into the five steps you can take to leave a world-class They Ask, You...

Thank you, Devon, This was a very insightful post and for me, the thought-provoking sharing of your experiences is something I found myself applying to areas of my past career changes and relationships and what they might have looked like if I had the ideas you have shared here at those times. Well Done Sir.