Goal for June

Posted June 8, 2021 in
Sales Sales
Basically I am contemplating how I can increase my sale volume on Facebook and a massive prospecting or recruitment into my business. That is June's ultimate goal
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Connor DeLaney
Hey  Michael Paye Batti ! I'm guessing that the image you included in this post is your product? 

If so, let me start with why you chose Facebook as your primary avenue for selling your product vs something like an online store? Is your desired market more involved on Facebook and what research proves that? 

Also, what has your current strategy looked like? Ads? Organic? Share a bit more context about what you are working on currently so we can work to help fill the gaps!

With that, couple of people I want to tag in:  David Baily Vicky Nguyen , and  Ali Parmelee  any recommendations or additional thoughts for Michael here? 
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Michael Paye Batti
Hi Connor, To be perfectly honest with you, I don't have much idea about Digital Marketing like that. When I first joined this Forever Living Company in 2018, most of my colleagues told me that one of the easiest ways in marketing your products and services was on Fb. A partner of mine even helped me in creating my Fb page, and I started from there. It does help at a time in pushing the products, but most of the time it gets rejected by Fb. Currently, my page is being restricted from running an ad. So in short, I am an amateur in this area. That's the main reason I came on this platform because I need help, and I want to increase my sales volume this month.
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Ali Parmelee
Like you  Connor DeLaney , I would want to know more. Based on the image, it looks like this product and the messaging has to walk a very fine line for staying within the rules of FB Ads.

Is the brand DTC?
How is your current FB organic engagement?
What is your email program like?
How much are you currently investing into FB ads?
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Michael Paye Batti
Hi Ali, So my company is basically into Health & Beauty products. In getting the image, I normally download from Pinterest and post them on my page.    Maybe that's why it gets rejected every time.  I really do invest in boosting my ads, but like I said, I am just an amateur here looking to get better. This is why I need your expertise Ali.
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Ali Parmelee
Hi Michael Paye Batti - it looks like this is a MLM and that is most likely why. FB is not a fan of MLMs and in order to efficiently use your ad spend, you have to have your own website (not a subdomain from the main company) that you can put your own FB pixel on. If not, you aren't able to actually retarget and optimize.

I would make sure you are staying active on your organic FB page, posting helpful, educational content. I don't have experience with MLMs otherwise because of the above.
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Michael Paye Batti
Hi  Ali Parmelee , I do appreciate your professional advice, but what is that particular issue that I have to attack directly that can help the association? I really want to move on with my business. 

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