CTA’s for our New YouTube Channel
WANTED: More Qualified Leads
Should we also have CTA‘s for likes and alerts? Or should we just focus on adding subscribers initially?
Also, what best practices do you suggest for CTA’s for us to maximize getting subscribers to our YouTube channel? Any specific techniques, tricks or tips you can suggest? I’m all ears.
Here are a couple of other examples in line with my conversation with Larry above:
- The Lifting & Rigging Channel - https://www.youtube.com/channel/UCzG1YYEUAw8hZKBr2CrCwVw
- The Metal Roofing Channel - https://www.youtube.com/channel/UCfsI1wHweRQobI3iQCVzQQg
"Taught by" and "Presented by" are a few ways to include your brand, which is why our marketing team took that approach with it.
Ultimately, when they hit your channel, they should know exactly what they'll be learning should they become a subscriber.
You are likely not alone.THIS is the single most uncomfortable Big Five conversation that I have with my clients. Even after we talk about all the ways we can talk about cost and price without assigning specific dollars and cents...it evokes a feeling of mild terror.Once you hit "publish"...there's a collective holding of breath to see if anyone actually loses their minds.They don't.They're actually relieved. It's...out there.FINALLY, someone is answering the question that is a normal part of the consideration process for every single consumable good or service on the planet. "What does X cost?"If I search that and, at the very least, uncover a broad range of an expected spend WITH some guardrails detailing how that price can go up and how it can go down....I will be delighted that someone was actually paying attention.Answering the questions that are always...always asked by someone who wants to BUY.
Becca Manganello I've seen you do it! haha one take or die over here I don't have time for re-dos ;) HOWEVER there's always room for second (or third) takes on more scripted videos! In my 1:1 videos I go with v1 though.
Becca Manganello Thanks Becca!
Glad to see you here Michiel van de Watering , let's address it in our call tomorrow.I agree with Will Schultz , you do want to use questions around trigger events to create a more significant need > this will be easier than creating a need from ground zero.On top of that, you can pro-actively address those questions in your LinkedIn feed, just like Will does here: https://www.linkedin.com/posts/williamdschultz_saleseffectiveness-websiteoptimization-activity-7046079626846109697-Oezt
Michiel van de Watering