Will Smith

Joined April 2022
I was recently working with a client to set up HubSpot lead scoring.

In HubSpot, there areplenty of properties for both contacts and companies that we can add to a HubSpot score. The goal of our meeting was to identify which specific engagements and/or actions would be most valuable to score and qualify leads for. At times this can be a tough task, as there are many things to consider.

She stated that she couldn't wait for this to be completed, and she would never need to worry about it again.

Sensing her frustration, I asked: "it sounds like you want to set it and forget it".

Her response: "yes. Let's get this done. I never want to worry about it again".

There is a danger to setting and forgetting. Even with the wonders and magic of... See More
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