Melissa Prickett

Hi Martin Bredl we were on a free trial some time back and we really liked it. We had previously recorded all our calls but this took the administrative work out of it and connected everything all together. We also started to use the extra features that helped us become better in our talk tracks.

We then tried Chorus and ended up subscribing to them. From what I understand they are considerably less expensive and they had the same features.

So maybe something else to consider.

Hi Steven Ladd So excited you all are moving forward with this important initiative. We've seen great success with many organizations hiring their content manager remotely over the last few years. Here's a resource that goes into more detail to give you some assurances. And if you want to talk it through further, let's hop on a call and see where we can give you the clarity you need.

Does this help alleviate some of your concerns and give you some direction?

I bet  Nick Bennett   has some insight into this.

Dale Pease great question! One we've debated internally ourselves several times. This individual's job will be to manage the content creation process for your business. They generally don't start out as a people manager but as a process manager. Most important, they need to be empowered to work with the various teams across the organization to help you create content that makes you money. That's why we use the word "manager" over "marketer" or "writer". They'll spend a big chunk of their time writing, and managing the content production process for your organization.

Does that help?

Most importantly, don't worry so much about what you call them other than how they can help your business. 

Anatoliy I  what CRM/tech stack are you using? Is sales and marketing both using the same tools or do you have multiple tools that integrate. Answer me that first and I would be happy to provide some more perspective.

Hi Ryan Winter
I'm an almost 20-year sales veteran here at IMPACT Plus so I've been through a few job searches in my time.

Remember, they are interviewing you just as much as you are interviewing them so are you attractive in not only your job posting like Chris Pintarich said, but in other areas when they "Google". you as well?

You don't have to find someone who is "IMPACT-y" or "loves TAYA" but you do want someone with a growth mindset and someone who is obsessed over learning. When I was interviewing at IMPACT (after meeting  Stephanie Baiocchi at the Chicago HUGs) I had never heard of TAYA, but you better believe I read that book as I was going through the process and read a whole bunch of pages on their website. That in itself showed my future (now) employer that I embodied some of the core values they were seeking and could be a good fit.
Other things to consider are: 
1. is hiring remote an option?
2. will those with a sales AND marketing background be well qualified?
3. where and how long have you been looking?

I think any good sales professional in 2021 has to recognize that most of the buying decision happens before someone reaches out to your company to engage in a conversation and those that are human, holistic, and helpful are going to be the ones who are going to succeed in today's digital world vs. someone with a track record of overperforming.

I hope that helps.

My teammate Marc wrote the article with his favorites. Check it out! Best sales podcasts: 21 you need to listen to

Blake Cormier

What a thoughtful post. I see you working hard and looking to do all the right things at your company. While we don't have ONE article that encompasses what you are asking, I did pull a few that I feel could be helpful.
On the positions
https://www.impactplus.com/blog/content-marketing-team-positions
And as you evaluate your website agency
https://www.impactplus.com/blog/inbound-marketing-agencies-fail

I guess it really comes down to what are you trying to achieve. Video might be the next step for your organization if you have a good cadence for your written content. Is the sales team using all the content that is being produced because maybe you want to focus more time on assignment selling. Check out those articles above and if you'd like to chat more, feel free to schedule 30 minutes with me. I'm happy to help.
https://app.hubspot.com/meetings/mprickett

Katherine, there are a few more examples here
https://www.impactplus.com/blog/the-selling-7-how-to-make-amazing-employee-bio-videos-examples

Marr talks about the resources below in his Assignment Selling course but there are no resources below.