Lexie Ward

Accout manager at IMPACT

Joined April 2020


Accout manager at IMPACT
Hey IMPACT+ people!

Let's talk HubSpot reporting...specifically for marketing.

Aside from the general reports tracking traffic, leads, and customers...I want to hear about what your marketing reporting looks like inside HubSpot.

What reports do you look at? Do you have goals tied to them? How has the reporting helped you be successful?

If you are not sure where to start with marketing reporting, thats okay too! We can also talk about the best ways to get started in this thread.

There are some great examples and tips to help you better analyze your marketing data in this article from HubSpot: How to Build, Run, & Analyze Marketing Reports [Examples + Templates]. Some good reports to get started with could include: Channel-Specific... See More
Hello IMPACT+ World!

Let’s get back to basics with a robust discussion about getting started with HubSpot.
How do you do it? What are the benefits? What are the drawbacks? (And most importantly, what are some fun FREE resources to help business leaders decide if this is the right move for them.)
To kick things off I’m going to share a resource that I recently published: The ultimate HubSpot Marketing migration checklist (because if you’re going to make the switch, you should know what you’re getting into first!)
I’m also going to call out some fellow IMPACTers to kickstart this discussion (and throw kerosene on this comment thread!)
Carina Duffy Lexie Ward Joe Bachir — 3 members of MY TEAM (aka The IMPACT HubSquad), what are... See More
Lexie Ward
Great question  Jessica Palmeri

I always recommend leaning heavily into HubSpot's free online resources. Their knowledge base has tons of in-depth articles that will walk you through nearly every part of HubSpot with step-by-step instructions and screenshots. 

Another great place to start is HubSpot academy. There are tons of video courses and certifications on all things HubSpot and inbound marketing and sales. I recently updated this article that outlines key certifications and courses you should consider taking if you're on HubSpot! www.impactbnd.com

Try bookmarking the help center so you always have it handy! help.hubspot.com