Aurelie Giard

Making serverless cloud technology more accessible

Joined February 2021

About

Hi! I am Aurelie. I have years of experience in B2B marketing, for large corps and recently for smaller companies. I have also experience as a solopreneur, selling consulting services. I am working on two new projects on my own. My current home is in NYC. 
Hi everyone,I am looking for advice and experience sharing in growing an audience for a newsletter.I launched last November https://www.itbusinesscrush.fr/ with the intent of creating content for IT leaders who want to help their company grow the business. I write in French to tap into my existing Linkedin network and test the concept.My goals are as follow:
  • Know more about my core audience of IT leaders, and possibly create new...
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I feel like I'm in somewhat of a niche market as the marketing director for an air medical company. We provide pilots/mechanics for air medical aircraft (mostly helicopters).I downloaded the "how to do keyword research" playbook and I can't seem to hone in on keywords that have really high search volume besides:
  • how much is a helicopter
  • helicopter parts
  • and a few airframe specific searches

And those are in relation to completions, which...
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Aurelie Giard
Very interesting discussion, thank you all!
Hi everyone, I am new to this community, and I'd love to have your input.As I listen to @Liz Moorehead's course "How to Build a Content Strategy", I am trying to figure out if I understand the topic cluster's concept well. As Liz explains, I need to think about what I want my company to be known for.The website I am building is focused on one technology. Imagine that this technology is blockchain. My initial thought is, "okay, blockchain is...
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