Why do content marketers constantly feel cold? They’re surrounded by drafts.
Jul 2019 - Presentaquilacommercial.com
- What does your process look like between your...
I've been at my current company for about 2.5 years. Since I've been there, WordPress updates and WP Plugin updates have never been prioritized. I've been trying to fight to get them updated as I know it is a security risk and I understand it could break our website if they get TOO out of date.
I'm now in a position to make recommendations on how to move forward. The...
I will say some things we do post natively on LinkedIn just because it's easier. And we have been using the LinkedIn curated post feature a lot to get our sales team to share our posts.
YouTube Adds Video Chapter Listings in Search, Which Could be a New SEO Consideration
Users will be able to access specific video sections direct from search results, which could have specific SEO considerations.
As listeners, subscribers, podcasters, and marketers, what's your take?
Are ads ruining podcasts?
Is marketing on podcasts something you're exploring?
Connor DeLaney , I know you're a podcast lover. How about you, Liz Murphy...
We briefly explored the option of advertising on local podcasts but ended up going a different route. I'm interested to see everyone's thoughts!
This website team has been working since March to try different fixes for our website to improve our LCP and CLS scores. They...
Too many internal links can confuse Google about site structure
If you’re creating content as part of an inbound marketing strategy, this seemingly technical tidbit is a great reminder of why your site structure is the key to being discovered by your ideal buyers online.
The two books that I've been really enjoying are Billy Martin: Baseball's Flawed Genius & The Bomber Mafia.
So I'm curious, what books have you been reading that are moreFunreads vs. Professional? How...
"Don't You Know Who I Am?": How to Stay Sane in an Era of Narcissism, Entitlement, and Incivility by Ramani S. Durvasula.
The book is super intriguing but she also has a super interesting YouTube channel as well where she explores narcissism and other issues.
We've been doing a book club within our marketing team at my company but tbh it's been feeling more like a chore since books usually aren't one size fits all for differing roles. We just finished The Power of Moments and I have mixed feelings about it!
Google Announces New Reporting Features in GA4
Google has announced new reporting features and changes coming to GA4. Here’s what marketers need to know!
https://www.ziprecruiter.com/jobs/accent-computer-solutions-inc-b747a890/content-marketing-manager-67b94ab8 P.S. this job description will look VERY familiar to those who've watched the "How to hire...
I built out our new scores based on categories and it is now much more insightful. But, since we are a B2B company, I was wondering if it could be useful to create a lead company score?I know you can add/subtract points based on a company's...
1. Strategic2. Achiever3. Significance4. Competition5. Command
I remember taking it in college but of course I can't find my results now :(
- What did...
- No, we don’t sell office furniture. But, this is mostly a search play for people looking for office space. We appear to be on the first page for “commercial furniture leasing” but there are a lot of keywords we should be better optimizing for. (Adding this one to my list to audit this week!)
- Since we are a local firm, a lot of our content is focused on the city of Austin. If companies move here, we potentially get business. So sometimes we are selling our city rather than our services - but this supports our goal of being the people who know Austin best and our tagline - No One Knows Austin Better.
What books have you been reading this month? Any recommendations we need to pick up? Let's hear it!
- [In Progress] - Nonviolent Communication: A Language of Life by Marshall Rosenberg
- Extreme Ownership: How U.S. Navy SEALs Lead and Win by Jocko Willink
- Marketing Made Simple: A...
Our marketing team has been doing a book club and we're currently reading The Power of Moments by Chip & Dan Heath. (We read their book Made to Stick before this one.)
Besides that, I just bought The 7 Habits of Highly Effective People but haven't made it past the intro.
I also started re-reading How to Win Friends and Influence People. I read it in college for a class and told myself I was going to re-read it once a year because, even though it was originally published in 1936, the concepts are still so valuable today. But, it's been at least three years since I last read it...oops!
I use the term "fun" very loosely for this one but I've made it about a quarter of the way through Crime and Punishment recently. It's supposed to be one of the best books ever written but I am struggling through it to be honest. It's definitely a change of pace from my usual fun reads.
I also had a friend recommend The Silent Patient and plan to knock that one out one weekend hopefully!