In this session you'll discover how to tap into LinkedIn’s goldmine of high-quality prospects and automate the process to turn them into sales appointments. The single most important hack that entrepreneurs, sales professionals, and marketers need to know to have success on LinkedIn. Exactly what you need to say in your initial outreach to warm your prospects up and build trust almost instantly. Time-saving tricks to avoid wasting hours every week so that prospecting and lead generation doesn't feel like your full-time job. How to automate this entire system so that you barely have to lift a finger. All without using any strategies or tools that violate LinkedIn's terms of service and could get your account shut down.

In 25 years of selling, Chad Burmeister can count the number of quarters he missed his quota on one hand. And the culprit for those few missed quarters? A gap in pipeline. In today’s complex selling environment, the modern sales professional has access to more tools & technology than they can consume. In this session, Chad will share 3 AI for Sales Plays to 5X Your Pipeline—giving you an unfair competitive advantage.

While cities and states are starting to open up, things have changed forever. How can you make the best of a work situation where digital is king? Where relationships are forged, built, and fostered online? Now is the time to strengthen your brand and your messaging using LinkedIn! Whether you want to create a stronger brand and message for your current career, or you’ve been forced to pivot, and now need to create a new online brand, LinkedIn can help you quickly define your presence and your messaging so that you don’t skip a beat. In this session, Viveka von Rosen will show us: • 3 things to do - in under an hour - that will strengthen your LinkedIn Profile and Brand • 2 content Ninja tricks to create more powerful and more engaging posts on LinkedIn • 1 powerful engagement strategy that will help your to create higher quality connections Don’t miss this strategy-packed session!

Do you ever feel like the only thing you can do to get your buyers to understand you is to talk louder? Could the way you're communicating potentially be the issue? In this session we'll go over what effective communication looks and sounds like, some common pitfalls to effective communication, and how you can set the conditions for great communication.

Today, video content presents powerful opportunities for sales professionals who leverage it in their communications with prospects. Those opportunities await sales organizations in almost every industry, B2B or B2C, product or service. But, unfortunately, a fear of being on-camera prevents even the most effective sales pros from ever harnessing its power. Perhaps it’s time, though, to shed that fear and discover the simple techniques that will allow you to build more trust, influence your buyers, and sell more easily with video. Understand why many people say they “aren’t good on camera” Learn simple on-camera techniques that will make you more comfortable and confident See real stories and examples of sales pros like you, crushing it with video.

In this session you’ll learn the fundamentals of crafting engaging emails that will help move your prospect along the buying journey quicker and with more confidence. You’ll learn how to create clickable subject lines, engaging email copy that includes 1:1 video as well as interactive signatures and content that will help move deals along faster.

You know how important creating the right content is to driving traffic, leads, and (most of all) sales for your company. But let’s be 100% honest with each other. Creating content can really suck. Because, whether we’re talking about blog articles or videos, creating content of any kind can often feel like a needlessly painful and time-consuming distraction from what you should really be doing — talking to prospects and closing deals. If any of that sounds familiar, this session is for you. We're going to make this pain go away forever. In under 30 minutes, you’ll unlock the only strategic content planning processes and tools you’ll ever need to prepare for (and/or create) the revenue-generating assignment selling content and videos you need to close more deals faster. You’ll also learn the hallmarks of what memorable, engaging, money-making content looks like, and EXACTLY how to make yourself standout from your competitors efficiently and painlessly. Even though there's no magical content wizard who can do all the work for you, this session will help you "unsuck" content creation.

If you were to guess, how many sales team hours and resources are spent educating prospects versus having productive sales conversations? In this session, you’ll discover the importance of leveraging content in the sales process, spending less time educating in sales meetings, and ensuring you’re always working with qualified prospects. You’ll see how it works, what’s possible when done correctly, and how to start implementing it tomorrow.

Why is it that anytime someone mentions role-playing everyone begins to roll their eyes? Why do we HATE role playing so much? In this session, I'll discuss (and debunk) the common issues we all have with role playing, why role playing is such a critical piece to effective sales (and all) communication, and how to make your role plays more effective.

Before COVID-19, you could meet “nose-to-nose, face-to-face,” and close a hard-won deal with a handshake and a smile. Which is why sales, out of any other department, is the one that has been the most dramatically impacted by recent events. Unfortunately, many sales teams were not ready for this abrupt shift.  Since the onset of COVID-19, Marcus Sheridan has spent countless hours, days, nights, weekdays, and weekends tirelessly working with B2B and B2C organizations to help them adopt a virtual selling methodology, with many seeing immediate positive results. By attending this transformational session, you will: • Discover the "12 irrefutable laws of video conference for sales.” • Learn the most common mistakes companies make going virtual and how to avoid them. • Catch a glimpse of what virtual selling will look like in the years ahead. If you're looking for immediate takeaways to apply to your sales team and sales process, this is one presentation you won't want to miss.

If you could spend less of your time doing the same menial tasks over and over again, and more time actually selling, what could that do for your bottom line? Utilizing a CRM platform is at the core of virtual selling success. Discover how using a CRM enables you to be more efficient, more aligned with the rest of the organization, and ultimately allows you to optimize every step of your sales process. Learn how to be a CRM jedi in this session, you will.

Did you know there's a goldmine of leads sitting right there in your contact database? In this session you will learn how to analyze the opportunities already within your business, communicate with those leads in a way that generates high response rates, an increase the amount of revenue from your inbound marketing investment. Whether you're looking to improve the earlier part of your sales process, set up more sales appointments, or just get started with inbound in general, this session is for you. 

If you were to guess, which form of sales communication would you say has grown in popularity more over the past 5 years, face-to-face connections or connecting virtually, through a screen? In this session, we’ll uncover the major implications of virtual communication in sales, how today’s buyer prefers to connect online, and how organizations can adapt to this change in the buying process.

The way that people buy has drastically changed over the past few weeks. The days of handshake deals over coffee have been put on pause, and many are questioning - how do sales teams adjust? Is it still possible to build a pipeline and sell in a remote and hesitant world? This week, we’ll talk about tactical shifts that sellers can make in order to address the way that buyers and their needs are changing.

Ever wondered why some sellers who seem to be no more talented than you always hit their quota even under the difficult of circumstance? Well, I can tell you it's beyond the hard work, perseverance, and their skillset. Often time it is their mindset and beliefs that give them an advantage. In this session I will share with you three strategies back by neuroscience to help you perform at peak level.

In the current climate, your success hinges on your ability to deal with this economic volatility. Yet many of the traditional approaches for coping with tough times can actually make things worse.  You ramp up activity, but don't see any measurable impact on your numbers, or you share your full scope of products/services, but your prospects are less interested in any.  We're going to discuss ways you can tackle these roadblocks, and how you can strengthen your value propositions, conduct sales experiments, address risk issues, and form strategic alliances.

Tired of the complaining?  Let's focus on sales again by using these proven templates to hit your numbers and have reps spending their time away from your CRM.  Everyone loves to say... "Sales reps should spend more time selling," but too many companies have accidentally put blockers and time wasters in their way.   Since the world is still lacking the perfect CRM, this session can be applied to any sales process or company.  The tool is not the problem.  It's time to get more out of the systems you have or justify the new tool you want with great reporting. If you want a slow-paced session with a debate on sales strategies, do NOT choose this session!  But if you love fast-paced content, that gives you tactics you can implement today, then we will have fun together in this session. You will specifically learn all this in our session: - How to capture the low-hanging fruit hiding in your funnel today - How to create a report that crushes WLS (Weak Lead Syndrome)  - How to design your ideal sales growth report Let's get rid of the mundane work and build the right reports to get back to selling.

Do you remember "choose your own adventure" books? Why were those things so damn fun? Among other reasons, I believe I enjoyed them so much because I felt like I was on a ride that I was somehow also in control of. Videos - when created properly - can turn your website from a boring old book to a "choose your own adventure" version, and I want to show why sales teams should be BEGGING for this overhaul for their own company website.

You've adopted the HubSpot CRM. You now know tons of information about your leads: when they entered your pipeline, how often they've visited your website, if they've opened your emails, clicked on links within them, responded to them, and lots more. But when it comes time to call or text these leads, what most people do with all of this information is.....nothing. Instead, they call a lead on Thursday at 9am and hope they happen to pick up the phone. We're going to teach you how to turn HubSpot into the Ultimate Sales Machine and take advantage of all that information and finally use it effectively to connect with more prospects at times when they actually want to talk to you, and with messages that they are apt to actually read.