WFH marketers are more productive, more burned out, and looking to move to cheaper locations. [NEWS]
Revenue and Features Editor at IMPACT
"Removing the boundaries around work – such as morning and afternoon commutes – allows employees to work more efficiently, and just plain work more. Indeed, during the pandemic many workers report working more hours than before it began. That has led many to feel stressed, fatigued and even burned out."
About moving from urban centers:
"A related Fishbowl survey, of 18,000 workers across companies, found that WFH was motivating a substantial number of them to move or consider moving from high-cost urban centers to lower-rent locations. Just over 43% of survey respondents in the top 50 markets expressed a desire to move to a less expensive city and 6.4% said they had already moved."
Do you agree?
Anyone thinking of moving now that your company has adopted WFH?
Brandon Ruffner Wow, I absolutely love your idea! I'm the Marketing Manager at our swimming pool construction company and I'm definitely passing your post over to my Content Manager. We've been working on organization and prioritization in order to improve the efficiency of our content strategy and would love to collaborate with like-minded folks like you. My email is email@example.com, feel free to shoot me a message and we can set something up! 😁
Hey Chris Greene , long time no see! Check out this course from Liz, then head to the resources section, there are a number of job description templates, resources, etc that should help!
Connor DeLaney Gosh this is such a great conversation. In Zoe's case, our brand is still relatively new, so we really want to position ourselves as a helpful guide. We see offering free, targeted resources — in addition to our blogs — as a great way to cultivate that relationship and be seen as a trusted resource.That said, we're just getting more downloadable PDFs off the ground — and, of course, LOTS of other marketing companies are already doing this, so we have some heavy competition! Time and testing will tell how successful we are. Since we're heavily focused on the education approach, though, that makes it a good match for us.
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Sam Roettgen Excellent, feel free to reach out with anything else you need in another post 🥳 We have many members that benefit from questions that are asked 🙌🏻. We appreciate you! 🙏🏻
I haven't heard anything about the desire to move. That report you shared was very interesting and might connect with some of my friends taking that exact action to move to more affordable locations!