If you've read Ron Tite's book Think Do Say I'd love to know what your big takeaways were or what really stuck with you from the book?
I'll share my thoughts in the comments...maybe in a video!
I'll happily set up a Zoom for a couple weeks from now if we want to get together to discuss it, too. Maybe a little pre-holidays book club happy hour? View full-sizeDownload
Love the concept of this - an IMPACT+ book club. I haven't checked out "Think Do Say" yet but it's now on my reading list after DSMW Keynote Day and I'll have to try to catch up by the time that Zoom comes around!
Awesome book! Even better screenshot :) Biggest takeaway for me was the significance of a strong brand belief or corporate purpose. I loved the REI example: "we believe a life lived outside is a life well-lived." And how that belief shows up in everything they think, do, and say. There's even a formula for this! When you define your corporate purpose, you should be able to say "we believe this, so we do this."
I really struggle, personally, because when I find jams or playlists I really like, sometimes the music itself will distract me. For example, one time I started typing out the lyrics to Beyonce's...
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I spend a lot of time in front of the screen and I hear mixed reviews if these glasses are worth investing in. Assuming most of you fall in a similar boat, I want to hear opinions on if they are...
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What are your thoughts about product demonstration videos embedded in blog post from competitors, specifically in a B2B/Manufacturing context. There is so much awesome content pre-made in our...
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For me, it's that in-between moment when I need to come up with an idea but it's still baking. So all I have is this weird purgatory space where I know the "big idea" will come to me and I'm just...
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Given the craziness of what we endured over the past year, I'm curious how others would approach this question. Something tells me it'd be a bit different than what we have said in the past.
It's the second week of January 2021 and I'm sure there are A LOT of things going through your mind that you need to get moving on. So take a minute and slow down: What is the one thing you can...
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Personal goal setting tips: 1. Start your goal setting in October 2. Don’t share your goals with others 3. Once set, focus on activities and behaviours not outcomes
When Abby Wambach retired from professional soccer she had a difficult period of adjustment where she was afraid that losing soccer meant that she was losing herself.
As 2020 comes to a close, I've been reflecting on some of the most common mistakes I saw brands make with their inbound marketing. If you're looking to improve your marketing in 2021, take a look...
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An open community for all IMPACT+ members. Post here to introduce yourself or your company or to ask a broad question to the community. Otherwise, use the other communities for more specific topics. If you spam this group, we will kick you out. :)
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