Personlized Email and a Challenge for YOU

A great example of being upfront about your "problems"

Haha! I love this, Winnie Anderson ! Very transparent about who she is lol I hope even the world's worst cat can find her forever home :)

Winnie Anderson

about 8 hours ago

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Goodbye Google Optimize!

Google has announced that it is sunsetting its A/B testing platform, Google Optimize (and Optimize 360) on September 30, 2023. Google said the platform "does not have many of the features and services that our customers request and need for experimentation testing."Many digital marketers have invested a lot of time learning to use this tool, and its integration with GA and intuitive interface made it a solid A/B testing tool for conversion rate optimization. Though several marketers on Twitter are clearly bummed out by the announcement, it wasn't all bad news for Google Analytics users. One of the most interesting takeaways from the announcement is that Google is investing in A/B testing in Google Analytics 4, which could present some interesting opportunities in that platform. How are you feeling about this announcement? Are you optimistic about the pending GA4 A/B testing functionality or just upset at Google for sunsetting yet another frequently used marketing tool?

Seth Sparks

January 27 at 08:09pm

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Is it GONG-Time?

Martin Bredl I would say, every sales team doing virtual meetings NEEDS a tool like Gong. I personally use Chorus, but the ability to auto-record calls, transcribe the calls, see analytics of the call, and determine what one can do better is ESSENTIAL for a sales rep to thrive and grow. For myself personally, I have had a feeling at the end of a call and then went back to watch it and had a completely different perspective after the review. This tool makes sales teams better if they are willing to review their own work and share it with others