• Vidyard 101
  • More than Big 5
  • Blog SEO

New courses and lessons in IMPACT+ | August 2021

Posted September 8, 2021 in

Connor DeLaney

"If you’re not prepared to be wrong, you’ll never come up with anything original."

We have two new courses and one new lesson in IMPACT+! 

Vidyard 101: Tool basics, tips, and tricks

In this course, you will learn:
  • How to use Vidyard to supercharge your most important sales and marketing videos (The Selling 7)
  • How to empower your sales team with the sales enablement videos they need with Vidyard
  • The power you have in using Vidyard for your educational content videos
  • How to optimize the execution of your content strategy, start to finish, with Vidyard
  • The benefits from using Vidyard with HubSpot to support your marketing and sales efforts with video.
  • Other best practices, client stories, and words for the Vidyard and IMPACT+ team!

How to Optimize a Blog Post for SEO

By the end of this course, you will have a step-by-step guide to fully understanding and executing what it takes for written content to be found by the right audience, including:
  • Knowing the right keywords to target
  • Structuring and writing copy to make both humans and robots (search engines) happy
  • Creating URLs, tags, and other mildly technical stuff content folks never thought they’d have to touch
  • Using SEO to beat the competition

Essential business blog topics beyond The Big 5

In this lesson, taught by Senior Trainer (and Lord of the Rings superfan) Kevin Phillips, you’ll:
  • Review The Big 5 you learned fromThey Ask, You Answer and gain greater insights into the types of questions all buyers ask
  • Taking a closer look at the buyer’s journey
  • Help leadership feel at ease knowing that you, the content manager, will be able to provide content long-term

Let us know what you think of the new content and enjoy!
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Katie Bentz
The Vidyard 101 course is fabulous!!! Great job IMPACT team! 

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