• Vidyard 101
  • More than Big 5
  • Blog SEO

New courses and lessons in IMPACT+ | August 2021

Posted September 8, 2021 in
IMPACT+ HQ IMPACT+ HQ

Connor DeLaney

"If you’re not prepared to be wrong, you’ll never come up with anything original."

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We have two new courses and one new lesson in IMPACT+! 

Vidyard 101: Tool basics, tips, and tricks

In this course, you will learn:
  • How to use Vidyard to supercharge your most important sales and marketing videos (The Selling 7)
  • How to empower your sales team with the sales enablement videos they need with Vidyard
  • The power you have in using Vidyard for your educational content videos
  • How to optimize the execution of your content strategy, start to finish, with Vidyard
  • The benefits from using Vidyard with HubSpot to support your marketing and sales efforts with video.
  • Other best practices, client stories, and words for the Vidyard and IMPACT+ team!

How to Optimize a Blog Post for SEO

By the end of this course, you will have a step-by-step guide to fully understanding and executing what it takes for written content to be found by the right audience, including:
  • Knowing the right keywords to target
  • Structuring and writing copy to make both humans and robots (search engines) happy
  • Creating URLs, tags, and other mildly technical stuff content folks never thought they’d have to touch
  • Using SEO to beat the competition

Essential business blog topics beyond The Big 5

In this lesson, taught by Senior Trainer (and Lord of the Rings superfan) Kevin Phillips, you’ll:
  • Review The Big 5 you learned fromThey Ask, You Answer and gain greater insights into the types of questions all buyers ask
  • Taking a closer look at the buyer’s journey
  • Help leadership feel at ease knowing that you, the content manager, will be able to provide content long-term

Let us know what you think of the new content and enjoy!
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Katie Bentz
The Vidyard 101 course is fabulous!!! Great job IMPACT team! 

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