Measure Twice, Cut Once.
Developing leaders, making content, changing lives
- Frame it correctly DURING the shoot.
- Check the white balance. Use kelvin. Don’t rely on the camera to do the thinking for you.
- Taking 5 minutes to do a test shot is not a waste of time- it’s essential to good filmmaking.
- Double check the audio levels and feedback.
- Yes you do need to check the gimbal in app- I know you’ve done it by hand a thousand times, but if you don’t check this will inevitably be the time you’re 1 degree off.
- Manufacture the b-roll if you have to. Yes you are going to need it. Yes it feels silly to ask them to do something they wouldn’t normally. Just do it so you’ll have it.
- No you won’t remember to sort that into the proper file structure later. Just do it now.
This is definitely not an exhaustive list, it's just the most common inner thoughts I have on shoot days. If you've got anything to add- I'd love to hear it!
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The only thing I'd add is at the end of your shoot is to try and get one more video in.
Is there another question they've been asked recently? Something great that happened with a customer? Have they been promoted recently and need a new bio video?
Getting them in front of your camera is often the hardest part. It's a great habit to try to turn ever shoot, into a batch shoot.