“If our content answers ALL of our buyer’s questions and concerns, then they won’t need me anymore.”
IMPACT+ HQ
Digital Sales and Marketing Coach at IMPACT | “All you need is the plan, the road map, and the courage to press on to your destination.”
- You establish yourself as a trusted guide
- You make it less about you, and more about the customer making a decision on their own terms
- You make their buying process easier (and faster in many cases)
- You create far more momentum than you could create in a single meeting
- You set yourself apart from other sales reps who sell hard vs. teaching how to buy
- You educate in a way they prefer to learn - on their own time and at their own pace
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