Books to Read in Year 1
Posted February 17, 2022
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We are in the process of hiring a content manager (early stages.) One thing I want to make clear is that reading books is an important part of the job. If you were to put together a list of books that would help a content manager thrive in the first year, what would they be? Maybe one book a month. So, give me your top 12.
1. They Ask, You Answer (Obviously.)
1. They Ask, You Answer (Obviously.)
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Taffy Ragan
Everybody Writes and Content Rules both by Ann Handley
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Bernie Mitchell
Content Rules is the "OG" content book!
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Taffy Ragan
Dale, Marketing Profs has a great course called Marketing Writing Bootcamp. That course is what had our content manager have his "ah ha" moment about content writing. Immediately after that, he began publishing 2 pieces of content a week. With training from IMPACT, he's now publishing 3 pieces of content a week and also managing the content on our website (which he wrote) and our videographer's content as well.
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Lex Russell
More reference than reading: Strunk & White's Elements of Style and a subscription to the AP Stylebook (if you're using AP Style)
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Lex Russell
Also, Unflubbify Your Writing!
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