Anybody had success with magazine features & articles?

Posted December 15, 2022 in
Hi! We are a local Flooring Company, focused on retail and residential flooring projects, as well as some shower and bathroom remodels. We are doing some print marketing with a local magazine in Memphis, TN, called Clipper. It features small businesses of all kinds. Last month's edition was overall "successful" with a coupon offering, and we had a lot of form sign ups and generated some new business. Another edition comes out in January, and I want to keep the momentum going with some new content, but curious what else besides a discount could be useful. I'm curious if anyone has had any success with something like this in their own business? 
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