Video Sales and Marketing Strategy
FREE
4.8(5)
4.8(5)
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Presented by: Zach Basner • “All you need is the plan, the road map, and the courage to press on to your destination.”
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1:04 hours on-demand video
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4 lessons
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Full lifetime access
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Access on any internet-connected device
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Last Updated 40/2021
Pardon any old branding! This course was recorded when IMPACT+ was called ThePACT.
Course Details
4.8(5)
4 Videos • 1h 04m • Beginner Level • Last Updated: 03/2021
Align your teams around a common vision with video, learn how to make highly effective content, and ensure that as you start or continue your video journey, you do it with confidence.
This Course Includes
Meet Your Instructor
Zach Basner •
IMPACT
As IMPACT’s Director of Inbound Training and Video Strategy, Zach is a transformational agent of change. Zach trains sales, marketing, and leadership teams around the world to embrace a culture of inbound within their organizations, empowering them to become the most trusted voice in their respective industries. A charismatic, highly sought-after keynote speaker and consultant, Zach is known for his singular talent for inspiring audiences — both on stage and in the boardroom. He challenges business leaders and teams to discover new ways to connect with their buyers, build trust, and, ultimately, increase revenue.
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In this course, you’ll learn how a highly-effective sales professional (and sales team) can unlock the power of video and visual communication. By understanding and applying the philosophies of “The Visual Sale”, you’ll see dramatic improvements in buyer engagement, shorten the sales cycle, and build more trust with your prospects and customers.
This course is a great fit for any sales professional whether you’re beginning your journey with virtual sales or are looking for new ways to continue adapting to today's changing buyer.
By the end, you’ll have a full understanding of why video is important for all sales teams, where to focus your time and energy, and an introduction to the strategies used by some of the best “video-first” sales teams around the world.
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Level: Intermediate
Updated: Mar 31, 2021
In this course, we’ll uncover the skills and techniques to master your performance on-camera whether it’s a zoom meeting, 1:1 video, or full-scale production.
This course is a great fit for anyone who plans to participate in your organization’s videos, especially sales, marketing, service, and leadership team members.
By the end of this course, you’re going to have simple on-camera techniques to practice over time including ways to improve your state of mind, your physical appearance, and even how you sound.
What’s cool about this course, is that it’s a combination of many different skills and techniques that I’ve learned from public speaking (from the countless teachers and mentors that I’ve had), the lessons I’m learning as I continue creating video content, and the things that I’ve taught business professionals all over the world - and I’ve learned that ANYONE can be good on camera.
So, if you’re ready to stop being intimidated by the camera, and learn how to become a master communicator, let’s jump right into it.
In this course, we’ll uncover the skills and techniques to master your performance on-camera whether it’s a zoom meeting, 1:1 video, or full-scale production.
This course is a great fit for anyone who plans to participate in your organization’s videos, especially sales, marketing, service, and leadership team members.
By the end of this course, you’re going to have simple on-camera techniques to practice over time including ways to improve your state of mind, your physical appearance, and even how you sound.
What’s cool about this course, is that it’s a combination of many different skills and techniques that I’ve learned from public speaking (from the countless teachers and mentors that I’ve had), the lessons I’m learning as I continue creating video content, and the things that I’ve taught business professionals all over the world - and I’ve learned that ANYONE can be good on camera.
So, if you’re ready to stop being intimidated by the camera, and learn how to become a master communicator, let’s jump right into it.