Getting Started with Sales Technology
The right tools can dramatically improve your results. Learn how a sales organization can utilize CRMs and other sales technology to sell better and track performance.
by

Carina Duffy
About the Course
In this course you’ll learn how a sales organization can utilize CRMs and other sales technology to sell better and track performance. Understanding how powerful sales technology can be for you as an individual and an organization will serve as a catalyst for getting started, right now.
This course is a great fit for both sales managers and sales reps who either have not adopted a CRM platform or are in the process of vetting platforms, and who want to improve their sales processes and performance.
By the end, you’ll know exactly what a CRM and other sales technology can and should do for you and your team, and have the knowledge to get started vetting and adopting these tools.
Course Content
Course Overview
1 Video
1:02min
Overview (1:02min)
1:02min
CRM + Sales Technology Basics
5 Videos
6:12min
Introduction (0:31min)
0:31min
Defining the Buzzwords: Sales Technology & CRM (1:21min)
1:21min
What Does Using Sales Technology Allow You To Do? (2:39min)
2:39min
Fair Warning: What Does Using Sales Technology NOT Allow You To Do? (1:11min)
1:11min
Assignment (0:30min)
0:30min
Sales Technology for Efficiency/Productivity
6 Videos
7:51min
Introduction (0:34min)
0:34min
What If You Could Spend Less Time on the Boring Stuff? (1:05min)
1:05min
Sales Technology for Individual Productivity & Efficiency (1:35min)
1:35min
Sales Technology for Team Productivity & Efficiency (1:13min)
1:13min
What Improved Sales Efficiency Looks Like in Real Life (An Example) (2:24min)
2:24min
Assignment (1:00min)
1:00min
Sales Technology for Enablement
6 Videos
5:43min
Introduction (0:35min)
0:35min
Aligning Sales with the Rest of the Organization (0:40min)
0:40min
Sales Technology for Lead Intelligence (1:00min)
1:00min
Sales Technology for Teams Doing They Ask, You Answer (1:21min)
1:21min
What Improved Sales Enablement Looks Like in Real Life (An Example) (0:48min)
0:48min
Assignment (1:19min)
1:19min
Sales Technology for Optimization
6 Videos
4:48min
Introduction (0:35min)
0:35min
Everyday Salespeople Can Optimize (0:36min)
0:36min
Sales Technology for Individual Optimization (0:43min)
0:43min
Sales Technology for Process Optimization (1:37min)
1:37min
What Sales Process Optimization Looks Like in Real Life (An Example) (0:47min)
0:47min
Assignment (0:30min)
0:30min
Getting Started with Sales Technology
5 Videos
3:59min
Introduction (0:24min)
0:24min
How to Embrace Sales Technology with Your Team (0:38min)
0:38min
Choosing the Right CRM for Your Team (1:16min)
1:16min
Sales Technology Adoption (0:58min)
0:58min
Assignment (0:43min)
0:43min
Instructor

As IMPACT’s Director of HubSpot Training, it is Carina’s mission to ensure all of IMPACT’s HubSpot-using clients are getting the most out the platform. Before leading the HubSquad (IMPACT’s team of HubSpot Certified Trainers), Carina spent several years training clients and developing a system for teaching companies how to get the most out of their HubSpot investment. Outside of the office, you can find her on the disc golf course, snowboarding at Mount Snow, or hanging out with her husband Matt and daughter Hazel.
This Course Includes
- Last Updated: November 21, 2020
- 0:29 hours on-demand video
- 6 lessons
- Full lifetime access
- Access on any internet-connected device
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