Contents
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1. How to be the most trusted voice in your space
10 Videos • 49m 22sBecoming the trusted voice in your space
3m 43s -
2. How to achieve and maintain company buy-in
7 Videos • 23m 15s
Becoming the Trusted Voice in Your Space
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Unlock this course nowCourse Details
- Why you must obsess over your customers’ questions
- Exactly what trust-building content looks like
- How to achieve and maintain company buy-in for creating content
- What will happen if you don't become that trusted voice
Topics Covered In This Course
This Course Includes
Meet Your Instructor

In late 2009, Sheridan started his sales, marketing, and personal development blog—The Sales Lion. Before merging with IMPACT, he grew its brand to be synonymous with Inbound and Content Marketing excellence. Today, Marcus is an international keynote speaker known for his unique ability to excite, engage and motivate live audiences. He also works with hundreds of businesses, helping them to become the most trusted voice in their industry. Marcus has also been featured in multiple industry publications, including the New York Times where he was referred to as a “web Marketing guru.” His book “They Ask, You Answer” has inspired thousands to achieve their potential but has given them the tools they need to get there. Today, when Sheridan isn’t giving riveting and passion-filled keynotes, he generally finds himself on an adventure with his wife and 4 children.
- Why you must obsess over your customers’ questions
- Exactly what trust-building content looks like
- How to achieve and maintain company buy-in for creating content
- What will happen if you don't become that trusted voice
-
1. How to be the most trusted voice in your space
10 Videos • 49m 22sBecoming the trusted voice in your space
3m 43s -
2. How to achieve and maintain company buy-in
7 Videos • 23m 15s
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