Website Optimization Summit

I've tried more than a half dozen times to log in to the event page. I can't get in and it won't let me reset the password. See More

It's Website Optimization Summit day! The doors just opened up and we can't wait to see you all there live for this awesome event.

Ceaser F Barajas is kicking things off at 9:30AM ET with an opening wellness activity to get you in the zone then we will hop right in for Liz Moorehead 's opening keynote: The Most Costly Lies We Tell Ourselves About Our Business Websites

Having trouble accessing your account? Message me here or shoot me an email at cdelaney@impactplus.com :) See More

If you've already registered, you should have received an invitation to build your account in our event platform, Accelevents. While it only takes a few minutes to make your account, it'll save you that panicked energy when you join next Tuesday for the Website Optimization Summit.

Didn't get the invite yet? Send me a quick message and I'll make sure you get in there.

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We are T-minus 6 days away from the Website Optimization Summit.

Who are you most excited to see speak at the event?

Are you planning on joining us for some awesome networking lounges between sessions?

Who is bringing snacks??

These are the questions we can't wait to hear from you about (at least the first 2 haha)!

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Woot woot! Our closing keynote is finally here and it's THE Oli Gardner, Co-Founder of Unbounce!

We are super excited to have Oli joining our speaker lineup with his session: The Marketing IQ Manifesto. Plus, he has this awesome stage setup so you already know he's going to deliver!
Oli's stage!
If you've seen Oli speak before, where did you first see him speak and how excited are you to see him again at the Website Optimization Summit?? Let us know in the comments! See More

Need to have a session for first time builders with a focus on tech, hosting, maintenance, daily/weekly updatable content. See More

I shared this article in our Breaking News community, and thought I should share it here as well!

Liz Moorehead wrote this great piece on what to expect and actions to take between now and May in order to ensure your website WINS May 2021.

Here's a link to the full article: Google's May 2021 algorithm update is a very, very big deal

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Writing copy that not only engages and relates to the audience but also gets them to take action seems like a challenge a lot of us face, myself included!

So what are the tips, tricks, and best practices I've heard from experts?

Build a narrative that your audience will say "Yeah, that's me!" Speaking of audience, know who your audience is Keep your copy concise and clear (no jargon please) Make the action clear so it feels like a no-brainer
What else needs to be said that I didn't mention?

Also, I'm thinking Liz Moorehead 's session -How to write absurdly addictive website copy your ideal buyers will love - may be a good pitstop if you relate to this! See More

Hey everyone! We have a number of speaker and session updates this week that I wanted to share with you all! You can also check out all the speakers and their sessions on our website.

Here's what is new:

Join Luke Summerfield & Alex Girard from HubSpot forThe 30 Day GDD Playbook Join Karen Hopper from M+R for Building a comprehensive website testing strategy for the ground up Join Crystal Carter from Optix Solutions for The future is featured: Optimizing for the featured snippet in 2021 JoinJennifer Osgood from Design Pickle forSolving your website pickles
It's one month away from the event, who are you most excited to see?? See More

There are so many different platforms to build a website on these days, which one is yours built on? See More

I ask this question because if you don't know (or can't find out), then I think we need to figure out how to do so.

But, if you do, I think there are a lot of great learning opportunities here that'll get us thinking about how we position CTAs and what we can do to improve those conversion rates! See More

As if Liz and Alex would ever not deliver something masterful, I can't get enough of this video!



I can't wait to see what comes next as we roll out more and more for the Website Optimization Summit as March 23rd approaches!

Haven't signed up yet? Click here to register!

Also, special shoutout to Megan Lang for being the wizard that made this video a reality! See More