Leaders
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I am really quite excited to be starting my journey here after finishing the book this week.Have a good Christmas everyone.


Are you looking for ways to attract more job candidates to your website? If so, writing about the best employers and why they are the best is the last of our top-5 effective strategies. Not only does this draw more job candidates to your website, but it also positions you as someone who cares about what prospective employees care about. It establishes you as an authority on what makes a great employer. In this post, we will discuss three...



When it comes to running a successful business, one of the most important factors is having a team of talented and motivated employees. However, it can be difficult to recruit and retain top talent effectively. Add to this challenge the fact that potential employees won't settle for anything they can get - they are discerning. They're doing research and trying to find out if your company is a good fit for them. So, if they’re out there...


In this series, we have dealt with the challenges companies face with recruitment. Increasingly, employees are more discerning about what they want from a potential employer. The balance of power is shifting, and employers have found themselves doing more to attract potential employees than ever. Consider that a McDoina’ds outlet in Florida offered $50 for people to come in for an interview. Blake Casper, the owner, said, “If we can’t keep...



Businesses, especially in the USA and the UK, struggle with staff shortages. In my previous post, I shared some research findings that showed you the number one thing you can do to attract better, more relevant job candidates immediately. This post will look at what we should do to attract better candidates.
You need to adopt an inbound mindset
You need to adopt an inbound mindset
In the previous post, I encouraged the reader to adopt an inbound marketing mindset. We must...


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Today, first-world economies like the USA and the UK are still struggling to reset after the pandemic. Staff shortages remain a significant nuisance. Next to inflation, the largest complaint from businesses is the shortage of workers. 42% of companies are finding it more challenging to generate applications.
I met recruiting specialists Matt and James Cooper in Coventry, UK. They are the founders of Get Staffed Online Recruitment, an...



Let's talk stress for a moment and how to quantify it...
Developed by Lt. Col Jeff Cooper (and later amended by Lt. Col Grossman), The Cooper Color Code System of awareness gives us a baseline to identify the psychological condition we are currently in.
The System includes four colored Stages (White, Yellow, Orange, Red; *Grossman added Grey and Black), and directly describes a person's mental state during a stressful event.
Most of these...
Developed by Lt. Col Jeff Cooper (and later amended by Lt. Col Grossman), The Cooper Color Code System of awareness gives us a baseline to identify the psychological condition we are currently in.
The System includes four colored Stages (White, Yellow, Orange, Red; *Grossman added Grey and Black), and directly describes a person's mental state during a stressful event.
Most of these...


In his book, No Excuse Leadership, Brace Barber stated:
You are capable of so much more. It is imperative that each of us discovers that we are capable of achieving more. Our perception of difficult comes as a result of our frame of reference. The current struggle is put into perspective compared to all the other struggles of our lives.
What does that mean?
Each of us has been thru “something.” Sports, war, work projects, parenting,...


Think back on your life and those moments when your heart rate went from rest…to…MAXIMUM beats per minute. The good ole “Fight or Flight” response. We’ve all been there.Looking back on those moments:
- Would we have acted differently if we had a few moments to compose ourselves, and then act?
- Did we really need to say that in heat of the moment? Ohhh, memories.
Now, hopefully, none of our coaching calls, sales calls, website throwdowns, or...

Hi all. Im new to the community so bear with me please. :)After reading TAYA, and other resources, I realize that being a one man marketing team is not going to be very sustainable. I was hired 3 years ago, in a 20 year old company, with a steady growth, but a renewed strategy, and as company relatively new to inbound methodology. We are about 45 employees, 2 new biz sales reps, (including sales manager), and 3 account managers), and 1...

The Jolt Effect (Recommended by Jack Carroll)
Sales book of the year? Maybe of the decade. The Jolt Effect: How High Performers Overcome Customer Indecision by Matt Dixon (Creator & Author of The Challenger Sale)
Highlights and valuable insights from the book
- 40 to 60% of all major sales opportunities are lost to “indecision.”
- Why buyers fear decision making
- How to uncover it without being offensive
- How to create a safety net for them
- ...
Hello,Now that we have implemented They Ask, You Answer, what strategies do you use to gain insight into where your markets are going? Where do you go to look for what the next problems are that your customers are trying to solve?Thanks,Doug

Any recommendations for systems/books about organizational accountability? We are struggling across the company with consistency and accountability. I don't feel like "SWARM" in EOS and Scaling Up is comprehensive enough to help us. I'd like to implement something without over project planning and task managing everyone to death.Jen
We annually review our data in our CRM to see if the data is accurate, dedupe, merge records, and look for bad behavior from our integrations and our staff that touch it. Does anyone have any best practices to share on cleaning up your data so that it can be used by your marketing automation tools?

Hi we are searching for a partner to outsource our web design & development (HubSpot CMS).Any recommendations?Thank youMartin

We had a fantastic discussion around this topic of "staying on the path" in our Executives mastermind group this week and I want to open that discussion to the larger leadership community.Some thoughts we shared around sticking to the fundamentals:
- It starts with the leaders of your organization to live and breathe these principles
- The team will linger to their old ways if the habits are not regularly reinforced and recognized AND when...

I know this wasn't a "typical summer" but I'm curious to see how many leaders we have in here that took some time off this summer.Now that September has just started, I want to know who is geared up to take their business to that next level!Is that you?If it is, I'd love to hear why....it's time to brag, so go all out in the comments!

Friends, feeling bogged down with HR issues as of late. We are a team of 9 so we can't afford to hire a full-time HR person on staff. Does anyone have or know of places that offer contract or fee based work? Or have job sharing so they can work with multiple clients?THANKS!

We have been in business for over 25 years, and have 50 franchises across the country. The problem, frankly, is out of those 50 franchises, only a handful are operating where they should be. We are working on that (using a lot of what I am learning here.) But, we are starting to think about selling more franchises again (we pretty much stopped selling locations 10-15 years ago.) But, one of the big things we want to do is learn how to find...

Hi, we are planning to change our domain name: takeoffpr.com. We started as a PR Agency, but since 7 years we are a pure Inbound Agency.We think of takeoffinbound.com. A bit long but nothing else is available.What has been the experience of Impact to switch from impactbnd to impactplus. On ahrefs I see quite drop in traffic, but ahrefs is not always right ;)What would you do?Martin
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About
Welcome to the Leaders community!
The key to any successful team with They Ask, You Answer is a clear understanding of the direction you, your team, and your business are moving in. As leaders at our organization, whether it be of teams, departments, or entire organizations, it's our responsibility to always be looking for opportunities to grow and improve. This community is for the emerging or existing leader who is looking to make that happen.
This is a community where leaders come to bounce new ideas, share experiences (both good and bad), and work together to create great They Ask, You Answer organizations from around the world.
The key to any successful team with They Ask, You Answer is a clear understanding of the direction you, your team, and your business are moving in. As leaders at our organization, whether it be of teams, departments, or entire organizations, it's our responsibility to always be looking for opportunities to grow and improve. This community is for the emerging or existing leader who is looking to make that happen.
This is a community where leaders come to bounce new ideas, share experiences (both good and bad), and work together to create great They Ask, You Answer organizations from around the world.
Community created on Oct 14, 2020
No current announcements!
About
Welcome to the Leaders community!
The key to any successful team with They Ask, You Answer is a clear understanding of the direction you, your team, and your business are moving in. As leaders at our organization, whether it be of teams, departments, or entire organizations, it's our responsibility to always be looking for opportunities to grow and improve. This community is for the emerging or existing leader who is looking to make that happen.
This is a community where leaders come to bounce new ideas, share experiences (both good and bad), and work together to create great They Ask, You Answer organizations from around the world.
The key to any successful team with They Ask, You Answer is a clear understanding of the direction you, your team, and your business are moving in. As leaders at our organization, whether it be of teams, departments, or entire organizations, it's our responsibility to always be looking for opportunities to grow and improve. This community is for the emerging or existing leader who is looking to make that happen.
This is a community where leaders come to bounce new ideas, share experiences (both good and bad), and work together to create great They Ask, You Answer organizations from around the world.
Community created on Oct 14, 2020
About
Welcome to the Leaders community!
The key to any successful team with They Ask, You Answer is a clear understanding of the direction you, your team, and your business are moving in. As leaders at our organization, whether it be of teams, departments, or entire organizations, it's our responsibility to always be looking for opportunities to grow and improve. This community is for the emerging or existing leader who is looking to make that happen.
This is a community where leaders come to bounce new ideas, share experiences (both good and bad), and work together to create great They Ask, You Answer organizations from around the world.
The key to any successful team with They Ask, You Answer is a clear understanding of the direction you, your team, and your business are moving in. As leaders at our organization, whether it be of teams, departments, or entire organizations, it's our responsibility to always be looking for opportunities to grow and improve. This community is for the emerging or existing leader who is looking to make that happen.
This is a community where leaders come to bounce new ideas, share experiences (both good and bad), and work together to create great They Ask, You Answer organizations from around the world.
Community created on Oct 14, 2020