Agencies

Hey, I'm a marketing manager about to embark on a more senior post (head of marketing) at an ecommerce agency. I would love to hear from seasoned agency leaders/marketers what you advise should be the key priorities/achievements in my first 100 days?

Thanks in advance! See More

We are thrilled to launch They Ask, You Answer certificationyou can now join some of the best sales and marketing coaches in the world!

If you would like to learn more drop me a line here or chiggins@impactplus.com and we can hop on a call.

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In our last mastermind we discussed the topic of mergers and acquisitions - there is a lot of movement happening in the Agency World - I have two videos to help Agency Owners - drop me a line if you have any questions or need some help.

How much is my Agency Worth?

How to choose the right Digital Marketing Agency See More

If you run an agency or you're a designer, this topic has come up more than once I'm sure. If you haven't seen this video by Chris Do, check it out because it has great information and examples.

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While we have people like Clodagh Higgins , Bob Ruffolo and Marcus Sheridan here in IMPACT+ (all of which are great), who are other thought leaders you follow that I should too?

Anyone from agency owners to people working in the agency world would be appreciated! See More

In our February agency leaders virtual peer group next week, we are going to be discussing how we go about documenting processes as we grow our organizations. What processes are super important for agencies as we grow?

Here are a few that come to mind: Client communication and handoff to services Payment Management New Employee Onboarding
What others would you recommend? See More

I hear a lot of owners talk about this topic, but I know so often people fall into the trap of "they give me headaches, get rid of them" A.K.A. being too trigger happy.

My question is, what steps do you go through BEFORE deciding to fire a client? What conversations, tactics, or solutions do you have for ensuring everything is done to give that client a chance before firing them? Also, what does that timeline look like? See More

This topic came up on our last agency peer group call about how to make sure each person in the company is has clear roles and responsibilities - including the Agency Owner - I highly recommend getting the book Traction by Gino Wickman and using the EOS methodology to help achieve your personal and professional goals.

Here is a video about how to create an accountability chart -
www.youtube.com
The goal is to make sure as the Agency Owner you are in the Visionary seat and you have a people manager/integrator/services manager to run the business and execute on your ideas.

A question I get asked by agency owners a lot is "what will I do" when we are discussing moving their tactical roles into the time, like sales, marketing, services.
Here is... See More

Curious what new niche markets you have all seen for services and opportunities that agencies have been answering the call for?

A couple I've recently seen have been: Video Voice Overs Virtual and Hybrid events (not surprised) See More